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Revolutionising Beauty Subscriptions: bellabox

bellabox

Revolutionising Beauty Subscriptions: bellabox

bellabox is an Australian-based beauty subscription service that delivers a customised selection of beauty essentials to its subscribers. Red Airship was hired to migrate bellabox from its legacy eCommerce platform to Drupal Commerce, revamp the website, and build a secure, centralised, vendor-agnostic billing system that processed over 1.5 million transactions without any downtime or security incidents during the startup phase.

Red Airship also helped with the digitalisation of various operational processes, leading to an increase in overall customer satisfaction scores and significant cost savings. These efforts helped bellabox achieve a growth rate of 1093% and rank No. #4 in Deloitte's 2014 Rising Star Report.


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