ABOUT HUAWEI
Huawei’s business spirit believes that one people, one direction and one focus is the formula to drive a force that influences, inspires and innovates. In this ever changing world, Huawei does not settle for anything less.
THE BRIEF
As part of Huawei’s ‘Against All Odds’ campaign on BBC, they wanted to associate their brand with focus, pushing limits (persevering) and achieving the impossible (breakthrough)
OUR SOLUTION
We partnered with BBC UK to create a microsite to showcase video interviews of four extraordinary individuals. Their amazing stories demonstrate how they have battled against all odds, achieved incredible things and emerge triumphant. This Drupal microsite seeks to inspire other people to find their own breakthroughs in life.
THE TEAM
Visual Design: BBC UK
Development: Chin Hooi Ling & See Yi Hui
Client:
BBC UK partnering with Huawei
INDUSTRIES:
Media & Publication, Networking & Telecommunications Equipment
RELATED CASE STUDIES:
Rosewood Hotels & Resorts’ ‘The Essence of Experience’, in partnership with BBC UK